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~ 2015 ~
Focus on laundry and textiles
The South African Laundry and Textile Services Association Satsa logo (SATSA) will exhibit at CleantexPulire '15 as part of a major drive to further entrench the industry body in South Africa. SATSA want to use this opportunity to focus attention on the activities of South Africa's laundry and textile services industry. SATSA represents launderers and dry cleaners throughout South Africa and provides technical, training, quality and hygiene standards and specifications that affect every company in this sector. As part of its exhibit SATSA will also introduce founding members of the Association who will exhibit in their own right in order to showcase their support for the industry body, but also to offer visitors and fellow exhibitors a broader industry perspective. Exhibitors in this section include Afrimac, Bidvest Laundry Group, Hychem and Northern Cleaners. If you are serious about laundry and dry cleaning matters and wish to interact with SATSA members then visit stand C29 at CleantexPulire '15.

Exhibitors & Brands represented
Abrasivious Aguila * Afidamp Servici * African Cleaning Review * Alto * Annovi Reverberi
* Aquarius * AR Blue Clean * Arag * Arcora International * BEECA Cleaning Association
* Bidvest Laundry Group * Cemsa * Chicopee * Chrisal * Clarke * Cleanfix * CleanJack SA
* Cleanwise * Comac * Dimensione Pulito * Diversey * Dulevo * Elephante Trading
* EnviroCare * EQ Range * Factory Cat Equipment * Filmop * Fimap * Fiorentini * Floorworx
* Future Cleaning Technology * General Floorcraft * Germcurb * GR5 * Greenspeed
* Guangzhou Newmade Cleaning Products * Halden Export Enterprises * Hako * Haug Bursten
* Hawk * Host * Hychem * Idrobase * I-Mop * Impact Cleaning * Industroclean * Innu-science SA * Interpump * Ion Exchange * IPC Euromop * IPC Gansow * IPC Portotecnica * IPC Soteco
* ISAL *ISAL - Kaercher Group * Karcher South Africa * KEG * Kimberly-Clark Professional
* Kleenex * Kranzle Germany * Kranzle South Africa * Lavor * Lavorwash * Magicclean * MaPa Cleaning Technologies * Metro Cleaning Services * Metro Sanitary Solutions * Milnor
* Minuteman * Montana Laundries * Motorscrubber * Mr Clean * MTM Hydro
* Musengavhadzimu Business Enterprise * NanoSterile * National Contract Cleaners Association (NCCA) * Newell Rubbermaid * Newmade * Nicolini * Nilfisk * Nobles * Northern Cleaners * One Drop * PA * PGI * Powerboss * Pulire – The International Cleaning Shows Network * Prime Cleaning Suppliers * Protissoli * Ramex * Ravel * RCM * Renzacci * Roots Multiclean * Rubbermaid Commercial Products * Safic * Santoemma * Sappi * SCA * SCA Hygiene Products Aktiebolag * Scent PurManufacturing * Scott * Sealed Air * Seko * Services SETA * Siyaya Skills Institute * South Africa Textile Services Association (SATSA)
* Sprightly * SRI * Stolzenberg * TASKI *Tecomec * TENA * Tennant * Tomcat Equipment
* Tork * TVH * Unger * VCM * Vikan * Viper * WAP * Wet Wipes * Wetrok * Windsor
* Wipe-Eeze * WM System * Wypall

Cleaning as an absolute value
Cleaning as an absolute value describes a revolutionary approach to the world of integrated services where the defence of the human self-worth and the investments in social intelligence represent the key points for a better world and a prosperous future.
Brian Wilkonson Mr. Toni D' Andrea is the Managing Director of Afidamp Servici Srl, owners of the Pulire International Cleaning Show network. Trade exhibitions organised by Afidamp Servizi under the brand PULIRE for almost 30 years have achieved worldwide industry recognition in the professional cleaning sector and become signature events as they are conceptualised and coordinated by cleaning industry professionals for cleaning industry professionals.


International pavilion offers multiple distributor opportunities

This year's CleantexPulire event will mark the 10th edition of the exhibition, established in 1998 to build a platform for African cleaning professionals to congregate and showcase the latest product innovations. An ever-increasing demand to meet international standards of cleanliness and hygiene in the workplace, linked with the constant need to upgrade cleaning systems across multiple industries, reiterates the importance to visit this must attend event in the facility cleaning and hygiene industry calendar.

This event creates an opportunity for attendees to view the latest products and services offered and propose innovative solutions – not only for professional cleaners – but for facilities managers, healthcare, retail and food processing and food service managers and workers alike, as well as other professionals in the in-house cleaning, hygiene, hospitality and property maintenance industries. Therefore, if you have been using the same products and services at your facility for years on end, this is the opportunity to further streamline your cleaning processes. Improve efficiency by discovering the most advanced cleaning and hygiene products and by meeting with distributors of leading brands, learning more about their latest offerings.

Exhibitors from ten countries have already confirmed their participation within the international pavilion, which willsee the introduction of their products and innovations to the African market for the first time, thus offering multiple distributor opportunities. In total more than 119 product brands will be represented at the 10th edition of CleantexPulire, making it the largest show of its kind on the African continent. A high profile one day international conference to enhance knowledge and skills transfer will take place alongside the show on the opening day Tuesday 28 July '15.

Everything in your washroom says something… and most office washrooms say "nothing special"
Brian Wilkonson Pete Oliver is the EMEA B2B marketing leader for Kimberly-Clark, a Fortune 500 global consumer goods company consistently named in Ethispere's World's Most Ethical Companies ranking and the FTSE4Good index. Pete heads up the Health and Wellness segments including Facility Managers and focuses his team to develop washroom products and services which reduce waste and promote staff and tenant wellbeing. He is a veteran of Kimberly-Clark holding no less than 19 roles across 27 years ranging from Engineering, R&D, customer management and Marketing. He is based in London and travels throughout the EMEA region as part of his portfolio.

Importance of the cleaning industry in green building maintenance
Brian Wilkonson The Green Building Council (GBC) South Africa leads the transformation of the South African property industry to ensure that buildings are designed, built and operated in an environmentally sustainable way. Buildings are one of the main contributors to climate change. Building green is an opportunity to use resources efficiently and address climate change while creating healthier and more productive environments for people and communities.
GBC South Africa CEO Brian Wilkinson will address the importance of the cleaning industry in green building maintenance at the CleantexPulire industry specific conference to be held on Tuesday 28 July '15. The Green cleaning performance credit in the Management category aims to encourage high performance cleaning practices, which reduce the exposure of building occupants and maintenance personnel to potentially hazardous chemicals, biological and particulate contaminants that compromise indoor environmental quality, human health, building fabric and the natural environment.
This is where the cleaning industry plays a vital role inimproving the management and maintenance of a building. Brian is a Chartered Management Accountant and holds a BComm and an MBA from the University of Cape Town. He is also currently trustee of Shanduka Black Umbrellas Trust, an NPO that provides administrative and enterprise development support to emerging black businesses.

Diversey Care President to address industry at CleantexPulire
DR KADRISealed Air Diversey Care President
Dr Ilham Kadri has been confirmed as the keynote speaker at the landmark 10th edition of Africa's professional cleaning and hygiene exhibition, CleantexPulire 2015. Dr. Kadri has, during her twenty years working experience, held a variety of global roles in Business Leadership, Strategic Planning, Sales, Marketing, Product Management, M&A and Research & Development in public and private companies such as Shell Chemicals-Basell, UCB-Cytec, Huntsman, and Rohm Haas-Dow.

She qualified as a chemical engineer, has a master's degree in physics and chemistry and holds a doctorate in Polymers/ Reactive Extrusion. Dr. Kadri is committed to mentoring young women and promoting female leadership in the field of science, engineering and business. She created WIN chapters at Dow Chemicals and Diversey Care and is an executive sponsor of Sealed Air's corporate WIN.

She founded "The Hygieia Network TM" in 2014, with other women leaders to combat illiteracy and to foster a curriculum and job prestige in the cleaning industry. The keynote address will kick off a highly knowledgeable and stimulating seminar program aimed at addressing various topical issues, trends and new developments within the professional cleaning industry.
The seminar will be held during the CleantexPulire '15 exhibition at Gallagher Convention Centre Midrand, Johannesburg from 28–30 July 2015.

African show to highlight workplace hygiene solutions
The one international trade exhibition in Africa for all sectors of the professional cleaning industry, CleantexPulire, is set to take place in Johannesburg South Africa from 28 – 30 July 2015. Next year's event will mark the 10th edition of this exhibition, established in 1998 to build a platform for African cleaning professionals to congregate, showcase latest product innovations, network and create new business opportunities.

CleantexPulire is a member of the International Pulire Cleaning Show Network and this strategic alliance contributed to increased international participation at the 2013 event, with exhibits from Austria, Germany, Italy, USA and the UK, who introduced their products and equipment to the African market for the first time.

Commenting on one of the 2013 show trends, Exhibition Director Johann van Vuuren said, "The attendance figures indicated a marked increase in the number of new and emerging professional contract cleaning contractors, not only within South Africa but also those who travelled from other African countries in order to source the latest technology for their cleaning operations. The increase in cleaning contractors points towards a vibrant and growing industry." An increasing demand in the workplace to meet international standards of cleanliness and hygiene linked with the constant need to upgrade cleaning systems across multiple industries, will continue to attract a large spectrum of visitors, from end-users to suppliers of products and services.

This biennialshowcase is specifically organised to underscore workplace hygiene solutions. Educational industry seminars and various Association meetings will run concurrent with CleantexPulire 2015 during the three days to enhance knowledge and skills transfer whilst celebrating a decade of industry specific showcases.



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